Purchase Guest

Gift Certificates can be a great revenue producer during the entire year, but your purchases will really increase around Birthdays and Holidays especi ...  Read more

Who doesn’t enjoy the accessibility of eating lunch or dinner in their car while rushing back to the office, or to their child’s next activity? After ...  Read more

Horst Schultze, formerly of the Ritz Carlton, recently spoke at Dine America. He noted three keys to guest loyalty: timeliness, defect-free, and servi ...  Read more

Part of the glamour of traveling to conferences is staying in hotels - all brands, varieties and levels. One thing I've recently noticed is many hotel ...  Read more

An event planning checklist is extremely important when it comes to organizing a baby shower. If you are in charge of hosting, there are many details ...  Read more

Apple, airlines such as Southwest and American, and many other companies have leveraged the “halo effect” into business success. The halo effect is si ...  Read more

The first article looked at using golf as a tool to spend quality time with your prospect or customer. Now that we have a commitment from our guest to ...  Read more

In recent years many different businesses have begun to approach their clients differently. They are now labeling them as guests, which has been the n ...  Read more

Scene 1. A quick-serve restaurant, Anywhere, USA.Cashier (no eye contact with guest): For here or to go?Guest: Here. I’ll have a Burger Deal #1. [Wow. ...  Read more

In the world of selling and relationships with clients there are many logical steps, strategies and processes to increase your bottom line. However, ...  Read more

Being a waiter involves hard work. It requires much physical energy and the ability to work long hours. Although the job of a waiter is quite demandin ...  Read more

In addition to working with, and speaking to, a number of quick-serve and fast-casual chains, I’m also fortunate enough to work with many full-service ...  Read more

Horst Schulze, formerly of the Ritz Carlton hotel chain (and a past speaker at Dine America), was recently quoted in an airline publication on his new ...  Read more

Customer service is built on the bedrock of a positive attitude. Without the positive attitude all of the attempts to train customer service will fail ...  Read more

Have you ever questioned your introduction skills? If not, you should since making a proper introduction is a form of business etiquette and sets the ...  Read more

A few thoughts for the day from the world of music - share these with your staff to reinforce various points to focus on. Pardon my random, and someti ...  Read more

It's a common scene in the drive-thru of a fast food restaurant. A guest pulls to the window, pays for the meal and then opens the bag – opening and c ...  Read more

Lots of businesses rave about going the extra mile. Few do. In reality, just a few inches are often more than enough to differentiate your small busi ...  Read more

Most firms realise the importance of service quality and customer satisfaction. However, it is often unclear on how to achieve these goals. During th ...  Read more

I often travel the country speaking to various companies and franchise associations on the topic of great service. While on the road, I try to take th ...  Read more