The year-end Holidays come and go and businesses get snowed under with year end gifts from their clients. In some ways, gifts at year end all seem to ... Read more
Internet mortgage leads are indispensable for mortgage lending companies and brokers. The mortgage leads are lifelines to their business. That’s why t ... Read more
Have you ever heard the sports saying, “You have to run your own race”?
I interpret it this way, and I believe it pertains even more to selling.
(1) ... Read more
1. Do not use red: Never write with a red pen, or wear a red shirt/blouse when you are with a customer. Subconsciously red signifies danger, stop, bew ... Read more
In 2006 the US Post Office will deliver 212 billion pieces of mail to over 144 million homes, businesses and Post Office boxes. The question is, how m ... Read more
Every type of business is best suited for different type of lead generation. For many businesses such as real estate agents, college loan refinancing ... Read more
If you’ve been in the sales game for any time, you’ve surely heard of that peculiar affliction known as “buyer’s remorse.”
It is a sudden fever that ... Read more
Sales scripts are a double edged sword. On one hand, they can help you present your selling points and sales rebuttals in an organized, strategic way. ... Read more
When a prospect says NO, don't jump to the conclusion it means never. The answer could mean Not Now! It does mean that you should back off and evaluat ... Read more
Sales is one of the most exciting professions. It is also one of the toughest professions. Selling to customers can be a real task. If by any chance, ... Read more
Most salespeople are extremely generous. We give away a lot and often. It’s not at all unusual for salespeople to spend over 25% of their waking hours ... Read more
Selling profession is a science and an art. You have to treat the customer as a friend and also keep some distance. This requires skill. Selling profe ... Read more
If you are a mortgage broker or loan officer and you are actively buying mortgage leads, or you are considering buying mortgage leads, here are a few ... Read more
If you have climbed the difficult mountain of sales to a point of success, you understand the pain of rejection. You have faced negative thoughts abou ... Read more
As I stormed out the door of the building my blood was pumping and all I could think of was how dumb the buyer was. How could this idiot not choose my ... Read more
Extroverts probably created the rules for succeeding in business. How about that assured place of meeting people to either do business with or connect ... Read more
Communications consists of both speaking and listening. There are studies on the customer side of two-way communications that point out qualities that ... Read more
A recent study by Ramsey and Sohi in the Journal of Academy of Marketing Science clearly establishes that a customer’s perception of how well someone ... Read more
Point of sale (POS) is just another name for the cash counters where you pay for your purchases. This could be a supermarket or a highway establishmen ... Read more
“Why are you so quiet?” “Don’t you have anything you want to say?” “Do you have anything you want to contribute to the conversation?” Questions that c ... Read more
